THC drinking are ushering in a new era of social drinking, but there are still many people are who are unfamiliar with them or have never tried them. Keep reading to discover how this product category is making an incredible impact on the non-alcoholic beverage market.
What are Cannabis-Infused Beverages?
Cannabis beverages are drinks infused with THC that give consumers an easy and convenient way to consume cannabis. THC is the psychoactive compound of the cannabis sativa plant and produces the euphoric, happy, and uplifting experience that many often refer to as a high.
THC drinks have been growing rapidly across the US and the world, and the global market is estimated to be worth over $3 billion. THC drinks are generally intended for recreational use, and offer a compelling alcohol alternative for those looking to make a change, or for "Cali sober" consumers
They are now sold online and in grocery and drug stores, liquor stores, and c-stores all across the country, and should only be consumed by individuals who are at least 21 years of age.
Benefits and Effects of THC Drinks
Smokeless cannabis experience
Besides traditional edibles, cannabis drinks are the only smokeless way to consume cannabis. This means that cannabis consumption can more easily transition into bars, restaurants, concert venues, and other places where it wouldn't be safe to smoke. This format also avoids the potent smell of cannabis, which is something that not everyone enjoys.
Social drinking/Alcohol alternative
Many people in the US are looking to cut back their alcohol intake as more people come to understand the negative impacts it has on mental and physical health. While non-alcoholic drinking options have flooded the market for the past few years, none of them create a social effect similar to alcohol. Cannabis beverages have a unique value proposition as they are non-alcoholic and low in calories, but still provide the real effect that people are seeking.
Approachable & Stackable
While other cannabis products like flower, vapes, or gummies are typically all about getting a high dosage to be felt as quick as possible. These formats can be unapproachable for novice cannabis users because they are afraid of becoming overwhelming or paranoid from the effect. Drinkable cannabis is one of the first products that you can truly incrementally dose in a controlled manner, and sip to your ideal experience, just like alcohol!
Effects
THC beverages generally produce a happy, euphoric, uplifting, and relaxed effect, perfect for unwinding after a long day or socializing with friends and loved ones. At BRĒZ we like to say that you'll experience brighter colors, louder laughs, and tastier snacks. Cannabis effects everyone a bit differently, so it's important to start with a small dose at first so you can have the most ideal experience and see how you react to it.
How THC Drinks Compare to Alcoholic Drinks
Effect: Alcohol and cannabis beverages can provide similar effects, but the main difference here is generally people feel a lot heavier and more weighed down when consuming multiple doses of alcohol. With cannabis beverages, there is more of a light and uplifting feeling.
Taste: Most alcoholic drinks taste better than what's out on in the THC drink market so far... except for BRĒZ! BRĒZ has a unique, citrusy & herbaceous taste that even has a little bite at the end, similar to your favorite alcoholic beverage!
Calories: Alcohol is high in calories, with each serving usually being at least 100 calories or more! Many THC beverages, specifically BRĒZ, are low in calories, offering more health-conscious options for consumers. BRĒZ 7.5oz option is 30 calories, and our 12oz option is 50 calories.
Hangover/Next-day feelings: If you've ever drunk before, you are aware of the negative next-day feelings associated with alcohol consumption. This is because alcohol upsets your gut micro-biome, decreases your sleep quality, and dehydrates you. THC beverages like BRĒZ are hangover and regret-free, so you'll wake up the next morning feeling happy and refreshed!
The Best Cannabis Drink on the Market
We'll admit we're a bit biased, but we truly believe that BRĒZ is one of the best THC drinks on the market. Along with an incredible taste, BRĒZ provides a truly unparalleled drinking experience. With a unique combination of THC and CBD from full-spectrum hemp, along with fruiting bodies lion's mane mushroom, our customers typically experience a euphoric, relaxing, and uplifting effect that hits them within minutes of drinking.
BRĒZ is on a mission to reduce human suffering and maximize human potential, and we're confident that our next-gen social tonic is helping people find a bit more space and clarity in the chaos of the human experience.
Serving and Dosage Recommendations
When starting to explore cannabis drinks, it is important to adopt the philosophy "start low and go slow" so that you have the optimal experience. THC beverages come in a range of different doses, but we generally recommend that new consumers start in the 2mg THC - 5mg THC range and seeing how they feel before venturing on to higher doses. Thankfully, BRĒZ comes in 2 doses, 2.5mg THC, and 5mg THC, so you dial in the perfect effect.
